After finishing his studies as an interior architect, he was eager to learn to work the camera. In an auto-didactic way, he developed his own unique vision on fashion photography and later on managed to fuse his moroccan roots, tradition and culture with the western world he grew up with. The last years his Moroccan DNA is flowing more and more through his veins and his works. The urge to show this rich moroccan heritage through an artistic eye is present in everything he portraits and the inspiration he gets from his motherland is endless.
